Taco Bell’s Super Bowl commercial features a group of old folks sneaking out of a retirement home and paintin’ the town red. They are not the first to do this; most memorably, Sigur Ros’ “Hoppipolla” video showed a bunch of kids reliving the halcyon days of youth.
Super Bowl 2013 commercials: Taco Bell celebrates old folks celebrating Taco Bell
We’re fairly certain that this is the first time Taco Bell has been creatively influenced by Sigur Ros.
















