There has been talk of the NBA placing ads on jerseys in the near future, which might rub some people wrong way. This design project by Canadian artist Dead Dilly turns into the skid, imagining if-- instead of ads-- brands got full aesthetic control over team jerseys. REBRAND THE NBA includes some concept designs in the style of clothing and accessory brands, like this Marc Jacobs Heat jersey:
NBA jerseys, reimagined in brand designs
Nets by DONDA! Clippers by Banksy! Spurs by Apple!


Dead Dilly
...but there are also more general corporate designs, like a Google Bucks jersey or a 3M Suns jersey:
An all-black DONDA Nets jersey and Banksy-esque Clippers jersey with a stitched-over Lakers logo are particularly cheeky, but this one is unquestionably the best:
Rebranded or not, why DON’T the Grizzlies play in fuzzy jerseys? Check out the whole project here.
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