J. Kelly Nestruck is a theatre critic for The Globe and Mail in Canada. While I’m no expert on Canadian theatre, I’m guessing he’s fine at what he does.
Theatre critic accidentally becomes rugby insider after breaking news about new contract
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But on Thursday afternoon, out of nowhere, he decided to take a break from reviewing shows to turn into rugby’s Adrian Wojnarowski and tweet out some rugby news (HT: Jonathan Goldsbie):
Breaking: Martin Taupau signs three-year deal with Manly–Warringah Sea Eagles, 2016 - 2019.
— J. Kelly Nestruck (@nestruck) October 29, 2015 So what happened? Well, it turns out he got an e-mail directed at another J. Kelly:
Apparently, a guy named Joe Kelly is the CEO of the Manly-Warringah Sea Eagles rugby team... and I get his emails. https://t.co/PWwJrj6ISj
— J. Kelly Nestruck (@nestruck) October 29, 2015 LESSON #1: Always double-check before you hit the Send button.
LESSON #2: When you break news, prepare to become a trending topic.
Whoops. https://t.co/Si2dKdUWjz
— J. Kelly Nestruck (@nestruck) October 29, 2015 Now if you’ll excuse me, I’m going to set up e-mail accounts that sound very similar to every key sports decision maker. It’s worth a shot.
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