May 9 Sprint Cup Series race at Kansas Speedway is the "SpongeBob SquarePants 400." (This is real, I'm not being sarcastic) #NASCAR
— Jeff Gluck (@jeff_gluck) March 2, 2015 NASCAR’s newest race is the SpongeBob SquarePants 400
Your new favorite sporting event.
Bill Hanstock is a writer, author and Emmy Award-winning producer. He began writing for SB Nation in 2011.
AND THE LOGO RULES, TOO.
An already weird season is now more surreal as the spring Kansas race will be known as the SpongeBob SquarePants 400 pic.twitter.com/kkfLtsAlq6
— Jordan Bianchi (@Jordan_Bianchi) March 2, 2015 More wacky names, sponsorships and tie-ins for NASCAR races, please. If we don’t get a Paul Blart 500 in the next few years, I don’t know what I’ll do.
SB Nation presents: How NASCAR is attempting to have the most exciting championship in pro sports
