Commercials are starting to get meta. Manny Pacquiao stars in this new Foot Locker commercial that calls back to this other Foot Locker ad from last year. Then, the ad ends with a reveal that Pacquiao has been watching himself on TV the whole time.
Manny Pacquiao’s new Foot Locker ad is commercial Inception
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What’s next? Foot Locker Inception? Maybe a Kubrickian take on Foot Locker? The sky’s the limit for high-concept sneaker commercials, I guess. Let’s just make sure M. Night Shyamalan stays out of it.
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