Nike fined over $74,000 for putting a French jersey on a statue of Winston Churchill http://t.co/HFFnJGy80j pic.twitter.com/7cm081j7VN
— Complex UK (@complex_uk) July 14, 2015 Nike fined $74,000 for putting Tony Parker jersey on statue of Winston Churchill
James Dator has been covering a wide range of sports for SB Nation for over a decade, with a special focus on the NFL.
Nike found itself in hot water in France for a publicity stunt from four years ago. The sportswear company teamed with events company Ubi Bene to dress a statue of Winston Churchill in a Tony Parker jersey back in 2011. The statue’s sculptor was not amused.
Jean Cardot filed a lawsuit against Nike and Ubi Bene saying his work was “defiled” by the jersey being put on the statue without his permission. The courts agreed this week, fining Nike and Ubi Bene a total of 48,000 Euro in damages (approximately $74,000).
h/t Washington Post
