UFC’s Parent Company Zuffa Purchases Strikeforce

I don’t disagree with many of his points, but the issue remains: the leveraging power of fighters has shrunk dramatically.

In short: chances of EA having any role in the MMA market are moving from slim to none.

Or did it. Daley had this to offer on Facebook:

Could there possibly be a more misguided decision than this? Rather than buoy his career with defining performances against key competition - thereby making a renegotiation with the UFC much more likely - he prefers scorched earth.

ESPN’s Josh Gross says, as I suspected, this means the inevitable dissolution of the Strikeforce brand:

More reactions of note as we collect them.

A few other notes:

You will see ads for Strikeforce shows on UFC broadcasts. Weird. It will be interesting to see what kind of a bump Strikeforce gets from the added promotion. Apparently there will also be live show help and television assistance of the Strikeforce product.

Given the contentious history with Showtime and rival Showtime Vice President Ken Hershman, White said UFC Chairman Lorenzo Feritta will be the point man in dealing with them.