Under Armour is making a strong push to get the NBA’s reigning MVP out of his endorsement deal with Nike. Kevin Durant has been offered $265 million to $285 million over 10 years by Under Armour, according to ESPN’s Darren Rovell. Nike has the option of matching Under Armour’s offer, a term written into Durant’s original endorsement deal with the company.
Kevin Durant offered $265-285 million by Under Armour
The proposed contract would blow Durant’s deal with the Thunder out of the water.
Ronald Martinez
Ricky O'Donnell has covered basketball at all levels for more than a decade at SB Nation. He’s currently the Associate Director of Programming.
The offer to Durant would be nearly 10 percent of Under Armour’s annual budget and the largest sponsorship deal the company has ever committed to. Nike reportedly made $175 million off Durant-related products last season as the 25-year-old forward won his first MVP award and led the league in scoring for the fourth time.
The average salary of $26.5 million to $28.5 million per year would dwarf Durant’s maximum contract with the Thunder, where he’s scheduled to make $41.2 million over the next two years before becoming an unrestricted free agent in 2016. Under Armour is based in Baltimore, just 36 miles away from Durant’s hometown of Seat Pleasant, Md.
Nike’s last offer to Durant would have netted him at least $20 million per year, according to Rovell. By all accounts, Durant’s defection to Roc Nation Sports last year has raised the stakes for his endorsement deal.
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