Skip to main content
Come Fan with UsSunday, June 21, 2026

The World Cup fails to meet Brazilian sex workers’ expectations

Robert Cianflone

SB Nation's 2014 World Cup Bracket'

The World Cup is supposed to be good for sex workers’ wallets. Tens of thousands of fans, most of whom are men with money to spare, travel from around the planet to a single country, and history suggests that there are certain ways they might spend some of that cash (and time) when games aren’t going on. But, perhaps surprisingly, sex workers aren’t having an easy time of things at Brazil 2014.

“The city is crowded but didn’t help us that much. The Brazilians were more worried about drinking and eating in restaurants, while the ‘gringos’ are pigs who never want to spend money. They complain about our prices, about the hotel they have to pay ... we’re not satisfied,” Bruna, who works in Fortaleza, said to UOL.
Another sex worker told the paper, “I worked for some Brazilians, but nothing close to what I imagined. We obviously raised our price, but that’s not the reason. I used to charge R$70 reais ($32 U.S. dollars), and I’m doing it for R$120 ($54 USD) now. They pay a lot more in beverages and tickets.”

"They came here all dirty, thinking we are obligated to go out with them. They drink all day, get drunk and won’t spend money with us."

With sex workers allegedly pushed out of their usual haunts by police looking to crack down now that the eyes of the globe are focused on Brazil, it’s even more difficult for the workers to find clients. And when they do, the World Cup crowd isn’t quite as imagined.

“They came here all dirty, thinking we are obligated to go out with them. I had no idea it would be that way. They drink all day, get drunk and won’t spend money with us,” Nicole said.

Fortaleza’s sex workers are dreaming of a better tomorrow. In particular, they’re dreaming of Germans.

“Who I really want are the Germans,” added Nicole. “They are the ones with money, and they look to be really clean. We need to recover from this week’s loss.”

Quotes translated by Guilherme Cruz

See More:

More in Soccer

Soccer
World Cup 2026: What are the knockout round scenarios for Group F?World Cup 2026: What are the knockout round scenarios for Group F?
Soccer

What are the knockout scenarios for Group F at the 2026 World Cup?

By Mark Schofield
Soccer
World Cup 2026: How the US advanced out of Group DWorld Cup 2026: How the US advanced out of Group D
Soccer

How can the USMNT clinch a spot in the knockout round of the 2026 World Cup?

By Mark Schofield
Soccer
World Cup 2026: What are the clinching scenarios in Group C?World Cup 2026: What are the clinching scenarios in Group C?
Soccer

Here are the current clinching scenarios for Group C at the 2026 World Cup

By Mark Schofield
Soccer
World Cup 2026: Group B advancement scenarios for Canada and othersWorld Cup 2026: Group B advancement scenarios for Canada and others
Soccer

Can Canada make it out of Group B at the World Cup?

By Mark Schofield
Soccer
World Cup 2026: What are the scenarios for Group A?World Cup 2026: What are the scenarios for Group A?
Soccer

This is who’s in good shape to advance in Group A during the 2026 World Cup.

By Mark Schofield
Soccer
USMNT makes history in World Cup victory over AustraliaUSMNT makes history in World Cup victory over Australia
Soccer

Mauricio Pochettino has accomplished his first goal of the tournament.

By Max Mallow