FirstCuts: Derrick Rose Signs With adidas

Score one for wild speculation! When Derrick Rose and Michael Beasley bumped heads in their first summer league games, I took a stab in the dark that, if the games were a sign, Rose would land with adidas while Beasley could end up integrating into Jordan Brand.↵↵Rose actually went on to also wear Nike Hyperdunks in summer league play before shutting it down with a knee injury, but he has landed a deal with the three stripes after all. According to the article, Rose already has completed a photo shoot for adidas.↵

↵↵No word on financial terms of the deal at this point. The article also makes no mention as to whether Rose will be given a signature shoe, or if he’ll be integrated into that whole team concept adidas has going. If that’s the case, it won’t be a surprise to see him wearing some version of the TS Pro Model. He wore it at Memphis and he’s seen wearing it in this summer league picture to the right.↵

↵↵Even if this is considered a weak class, endorsement-wise, Rose could be one of the most marketable from the group. Guard shoes always are easier to sell than big man. Perhaps Rose’s shy and quiet demeanor was a turn-off for other companies when it came to picturing this year’s No. 1 pick as a pitch man for kicks. Perhaps that makes him an even better fit for adidas.↵

↵↵(H/T to The Converse Blog)
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