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Come Fan with UsSaturday, June 20, 2026

Central Florida Is Rolling In Beef Money

The Beef O’Brady’s St. Petersburg Bowl (or “Beef Bowl” as I prefer to call it) was a huge success. I guess. Rutgers rolled to a 45-24 victory over Central Florida in front of 30,000 beef-crazed fans. The UCF Knights never really stood a chance on the field. Off the field, however, the Knights were already winners. Given the low cost of sending the team from Orlando to Tampa and being able to attract the local fanbase, UCF is going to make out like kings with a $82,000 profit from the experience.

↵Making any kind of profit in a bowl game is unusual, let alone one so sizable. Given that this is an impressive fear, explain to me again why the NCAA calls the bowl system lucrative?

↵(By the way, love this post that mentions how the 2009 game “drew a St. Petersburg Bowl record attendance.” The game has existed for two years.)

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