If you’re a regular reader of ESPN.com, well, then you obviously haven’t seen the light and made the full-time switch to SBNation.com. But aside from that news, you also may have raised an eyebrow this past week when you saw Bill Simmons’ latest column.
Your Weekly Sports Column, Sponsored by Coors Light
↵Toward the bottom, there was Simmons’ “Miller Lite Great Call of the Week.” Slate’s Josh Levin has a thorough look at this news, and asks the fundamental question: with advertising stretching its tentacles all over broadcasting, is this the first step toward branded columnists?
↵If so, I’d like to use this space to openly lobby for a sponsorship with Jordan Brand. I would be ballin’ in this “velour lifestyle jacket.”
See More:
