Let’s give EA Sports some credit: they’re not going to crack to peer pressure:
EA Sports Keeping Tiger Woods As Face Of Franchise
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↵EA Sports said on Monday it was moving forward with plans to introduce a Tiger Woods online game despite the top golfer's public relations nightmare and drastic drop in popularity following his adultery scandal.
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↵↵"Our relationship with Tiger has always been rooted in golf," (The Electronic Arts Inc unit's president Peter Moore) wrote on the blog. "We didn't form a relationship with him so that he could act as an arm's length endorser.
↵↵"Regardless of what's happening in his personal life ... Tiger Woods is still one of the greatest athletes in history," he added.
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↵Way to go, EA, for sticking with your guy. We understand it’s a tough move, too. But you’re staying strong even with the odds stacked against you.
↵I’d like to know who EA would replace Tiger with if they were going to drop him. I don’t think John Daly is available -- he’s doing some sponsorship for Jack Daniels, I think. And Anthony Kim is too busy drinking that Daly whiskey and partying until 4 a.m.
↵So really, maybe Woods isn’t that bad of an option after all.
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