It seemed like something Eddie Gossage would do. And Texas Motor Speedway billed it as a legitimate news story.
Texas Motor Speedway “Name Change” Was A Hoax
↵On Wednesday morning, a Dallas country radio D.J. accepted Gossage’s offer of $100,000 to change his name to TexasMotorSpeedway.com for a year and get a permanent tattoo with the site’s name.
↵But it all turned out to be a hoax, a misguided attempt at an early April Fools’ joke (we’re not sure when “April Fools” started applying to things on March 30 and 31, but whatever).
↵Before the speedway confirmed its lame attempt at a joke, major media outlets such as ESPN, Speed, the Dallas Morning News and SceneDaily.com all reported it as fact. So did SB Nation.
↵After all, the speedway was issuing real press releases on the subject, with no hint of a “wink wink” element. And Gossage has pulled stunts like this before.
↵The radio station even posted a picture of the actual check made out to the D.J. for $100,000.
↵So we were fooled, and we apologize for passing this along to you as actual “news.”
↵Apparently, “Everything is bigger in Texas” includes the level of bullshit.
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