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Pete Carroll Wins Forever, Also Forever Changes Where Books Can Be Promoted

Jul 13, 2010, 5:15 PM UTC

Former USC and current Seahawks head coach Pete Carroll is briefly out â†µon the promotionalâ†µcircuits hawking his new book “Win Forever,” which hits stores â†µtoday, while at the same time defending the honor of his tenure with theâ†µTrojans.
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â†µOn Wednesday, he’ll appear in a taped segment on HBO’s Real Sports with â†µBryant Gumbel that will re-examine the case of former Reggie Bush â†µrepresentative Lloyd Lake in the aftermath of the sanctions handed down â†µto USC. The show first interviewed Lake in January 2008.
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â†µSo while the next stage in his career is about to hit high gear within â†µthe next few weeks, the ever-optimistic Carroll is trying to keep a â†µbrave face on matters, even while fighting back against attacks on his â†µand his former program’s reputation. Even if that means scrawlingâ†µthe name of his book on a bathroom stall at the Burger Joint in â†µManhattan, where he was appearing as part of his book tour.
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â†µMost likely the move wasn’t part of any grand strategy to make it seem â†µas though the NCAA’s findings have hurt him less than he would like to â†µlet on. Carroll is simply possessed of that kind of boundless â†µenthusiasm. At the same time, you have to wonder if he’s maybe â†µovercompensating a touch here.â†µ

This post originally appeared on the Sporting Blog. For more, see The Sporting Blog Archives.

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