We only got one Bitcoin Bowl. The 2015 St. Petersburg Bowl will not carry sponsorship from BitPay, according to CoinDesk, meaning the game’s online currency branding only lasted one season.
The Bitcoin Bowl is reportedly no more after just one season
The Bitcoin Bowl was too beautiful for this world.
BitPay had signed up to sponsor the game for three years, but apparently came to a mutual decision with ESPN to end the sponsorship after just one game. The game’s website no longer includes any references to Bitcoin, and the logo, which had featured the word “Bitcoin” above a bridge and a Bitcoin logo in Tampa Bay, now features a blank space where the wordmark was and a setting sun where the coin was. And the bowl’s Twitter account has reverted to “@StPeteBowl.”
The idea of a game named after online currency caused a variety of reactions. First off, humor:
Good stuff on the Wikipedia page for the new Bitcoin Bowl (thx @rj_white) pic.twitter.com/g1pS76kWk9
— Dan McQuade (@dhm) June 18, 2014 Met Mr. Bitcoin at the @BitPay Christmas dinner! #BitcoinBowl @BitcoinBowl pic.twitter.com/Ha9JSYFHXL
— Maria Gallippi (@BitPayMom) December 26, 2014 Getting ready for the #BitcoinBowl with @MeetCurly! @BitPay @BitcoinBowl @UCFKnights @NCStateFootball #bitcoin pic.twitter.com/ydzOUBjWsv
— Julia Patterson (@juliaapatterson) December 26, 2014 But the event was also a proud moment for the Bitcoin community, who got exposure/recognition on par with the other, more mainstream companies that sponsor bowl games.
There’s no word on potential sponsors for next year’s game. Although we’re holding out hope for Beef ‘O’ Brady’s.
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