College football teams have photoshopped players next to Beyonce and next to Kim Kardashian to make them want to commit to a school. Cincinnati decided to shoot a bit lower and more realistic, using a recruiting pamphlet to tell a player that THERE’S A CHIPOTLE TWO BLOCKS FROM THE STADIUM.
Cincinnati uses Chipotle location, flying burrito photoshops to recruit football players
“Come to Cincinnati! You’ll score cool burrito touchdowns!”


Ben getting recruited with burritos @BSkowronek10 pic.twitter.com/bXcF0y9OrS
— Austin Mack (@Austin_Mack10) May 11, 2015
Yup, they photoshopped Ben Skowronek, a 3-star wide receiver from Fort Wayne, leaping to catch a flying burrito. (They even kinda blurred the burrito a little bit so it really looks like it's flying.)
On the one hand, this is a brilliant strategy. Chipotles are everywhere and high schoolers everywhere love them and they need to convince high schoolers to play football.
However, I’d urge college football players not to be use this as their only determining factor. I have been on several college campuses, and guess what: there is always a Chipotle nearby. And football players spend a lot more time at the practice field and the dorms than they do at the actual stadium, so you shouldn’t be too concerned about the proximity between the stadium and Chipotles.
We do wonder if this is a one-off or if Cincinnati is photoshopping other players besides Skowronek. Are there photoshops out there of QBs chucking burritos? Defensive ends sacking burritos? Kickers booting them? I sincerely hope so.












