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Come Fan with UsTuesday, August 4, 2026

March Madness 2026: Emanuel Sharp, Houston Cougars out for revenge this year

Last year’s tournament led to heartbreak for Houston Cougars men’s basketball. If Emanuel Sharp has anything to say about it, this year will be different.

Texas A&M v Houston
Texas A&M v Houston
MEMPHIS, TENNESSEE - MARCH 24: Emanuel Sharp #21 of the Houston Cougars reacts during the first half against the Texas A&M Aggies in the second round of the NCAA Men’s Basketball Tournament at FedExForum on March 24, 2024 in Memphis, Tennessee. (Photo by Justin Ford/Getty Images)
Getty Images

The Houston Cougars have a shot at revenge.

It was last season when they endured the most devastating type of heartbreak that a college basketball team possibly can. Seconds away from immortality, on the Final Four court in San Antonio, only for disaster to strike. The Florida Gators bathed in confetti. Houston had to work towards next year.

Next year is now and the Cougars are back with a vengeance. They are the No. 2 seed in the south region of this year’s NCAA Tournament, and if things go chalk they will have to go through those same Gators to get through the region.

Emanuel Sharp isn’t looking at things like that, though. In an exclusive conversation with SB Nation on Sunday evening, about an hour after the bracket was unveiled, he noted that the Cougars are simply taking things one game at a time. This is the type of tournament where the moment you look too far, well, we all know how that goes.

Mar 4, 2026; Houston, Texas, USA; Houston Cougars guard Emanuel Sharp (21) dribbles against Baylor Bears center Caden Powell (44) in the first half at Fertitta Center. Mandatory Credit: Thomas Shea-Imagn Images
Mar 4, 2026; Houston, Texas, USA; Houston Cougars guard Emanuel Sharp (21) dribbles against Baylor Bears center Caden Powell (44) in the first half at Fertitta Center. Mandatory Credit: Thomas Shea-Imagn Images
Thomas Shea-Imagn Images

This is all easier said than done, by the way. Surviving March is not for the faint and Emanuel knows that. This is why he has teamed up with Phorm Energy, the game-changing energy drink line from Anheuser-Busch backed by 1st Phorm and Dana White.

Emanuel was throwing down a Screamin’ Freedom flavor of Phorm while we were chatting, one of Phorm’s robust flavors across their overall lineup: Grape Smash, Orange Fury, Blue Blitz, and the new Silver Lightning. I told him how Jason Terry used to sleep in the shorts of the team he was set to face the next day while in the NBA and suggested that Emanuel drink a Phorm that holds the school colors of his next opponent. He said he’d consider it.

Houston’s first matchup is against Idaho if Emanuel wants to look for the proper clothing, but it seems pretty obvious that whoever the Cougars are up against that they are going to draw a team looking to take care of business.

That will certainly be the case if Emanuel Sharp has anything to say about it.

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