Akron denied chance to put Twitter handle on jerseys

The confusion began when the school sent out photographs of the jersey to members of the national media. According to the school’s statement, members of the national media also received their own jerseys personalized with their Twitter handles as part of the promotion.

It’s not uncommon to see a team advertising its Twitter handle on the floor and hashtags in the endzone, but as of yet, throwing Twitter handles on jerseys hasn’t really caught on. You’ll see artists tossing their handle on mixtapes or social media ‘experts’ putting their @ all over their business cards or in the email signatures, so it was only a matter of time.

Hey, why not? I’m just waiting for this to branch out into more diverse and exciting ways. Maybe someday soon Subway will start grilling @Subway into its footlongs. Or adventurous Starbucks baristas will find a way to get their Twitter name into their latté art. The sky’s the limit.