Skip to main content
Come Fan with UsSaturday, June 20, 2026

The NCAA is falling apart: Athletic directors growing frustrated

At the 2014 NCAA Division I Governance Dialogue, university athletic directors repeatedly expressed disapproval with the NCAA’s idea of change.

The NCAA held its annual convention of administrative personnel Thursday, with athletic directors and commissioners from around the country heading to San Diego for a “brainstorming” session that quickly spun out of control. After the institution spent much of 2013 agreeing with its conference commissioners and ADs that the system is broken, it presented a new plan that looked much like the old one.

When the moderator, outside management consultant Jean Frankel, started talking about the NCAA’s core values and the need to reevaluate them each year, someone responded that they can’t be core values if they’re changed annually.

At that point, other questions started popping up, via Sports Illustrated:

“I’m concerned that our first core value isn’t ‘graduation of our athletes,’” said one faculty athletics representative. Touche.

Another questioned why they didn’t begin the entire discussion with values, not board composition. Another faculty rep suggested that schools weren’t currently living up to multiple items on the list.

And Connecticut AD Warde Manuel cynically suggested the word “revenue” should probably be included among those core values. So at least some people that work in college athletics are just as jaded about the state of college athletics as you are.

One of the issues discussed was the possibility of an additional break within Division I. Already, there is a separation in football between FBS and FCS, but with the financial and talent difference between the power conferences and non-power conferences within the FBS, the possibility of another split has been mentioned.

Another possible change under discussion was eliminating a rule that allows graduated students to transfer to another school and play immediately, without the usual year-long wait mandated by most transfer situations. The NCAA elected not to implement those changes for the upcoming season, although they may be discussed again for the 2015-16 school year.

As questions opened up to the floor, the athletic directors and other administrators in the crowd began to grow a bit tired with the focus of the presentation.

One of the more outspoken attendees of the conference was Northeastern athletic director Peter Roby, who both called out a recent high-profile hiring and the money (and power) disparity between the big schools in big conferences and the smaller programs.

As far as the pay-for-play movement, no movement appears to be taking place on that front as of yet.

Some of the issues discussed were of ... slightly less immediate importance, leaving a tangible reminder of the frequent silliness of the NCAA.

More from SB Nation College Basketball

Onions! Even Arizona’s not going undefeated

Fred VanVleet breaking out for undefeated Wichita State

The NCAA is falling apart: ADs growing frustrated

The First 68: Midseason All-Americans and 8 teams that can win it all

Catching up with college basketball’s unbeatens

College Football
The NCAA can appeal Brendan Sorsby’s shocking reinstatement, but Texas law isn’t on their sideThe NCAA can appeal Brendan Sorsby’s shocking reinstatement, but Texas law isn’t on their side
College Football

A big can of worms has been opened in college sports

By Mark Schofield
College Football
Here’s your first look at ‘College Football 27’ and ‘Madden 27’Here’s your first look at ‘College Football 27’ and ‘Madden 27’
College Football

Mascot game! Tush push!

By James Dator
NFL
Brendan Sorsby’s gambling allegations could end his college football career. Is NFL Supplemental Draft next?Brendan Sorsby’s gambling allegations could end his college football career. Is NFL Supplemental Draft next?
NFL

Brendan Sorsby calls out NCAA hypocrisy as his football future is uncertain

By Mark Schofield
College Football
NAACP urges black athletes to reject recruiting in racially gerrymandered statesNAACP urges black athletes to reject recruiting in racially gerrymandered states
College Football

The NAACP is asking athletes to take up the fight for voting rights.

By James Dator
College Football
Oregon coach asks recruits about their favorite ice cream, and it actually makes senseOregon coach asks recruits about their favorite ice cream, and it actually makes sense
College Football

Oregon coaches have a strange question for potential recruits.

By Mark Schofield
NFL
Why Jeremiyah Love brings top-5 value to NFL Draft as a RBWhy Jeremiyah Love brings top-5 value to NFL Draft as a RB
NFL

The Notre Dame star is the rare running back worth a top-10 or even top-5 pick.

By Mark Schofield