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Come Fan with UsTuesday, June 23, 2026

Michael Jordan announces Michigan football will join Jordan Brand

The Wolverines will be the first team to wear the Jumpman.

Mark J. Rebilas-USA TODAY Sports

Michigan announced in July that it will begin wearing Nike apparel in August 2016, but the nation’s largest apparel deal just got more special. Michael Jordan announced Thursday that the Wolverines’ football team will be wearing the Jordan logo, becoming the first football team to wear the Jumpman.

Generally, Jordan Brand uniforms have the Jumpman logo on them, not the Nike swish, but Nike has not yet announced what the football uniforms will look like.

Jim Harbaugh seems to be happy about it.

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