Long before the Opening Ceremony, the 2012 Summer Olympics were dubbed the “Social Games.” London 2012 marks the first Olympiad with a real, impactful influence from Twitter and Facebook. But so far, all that has resulted from that is tweets complaining about spoilers and/or NBC’s tape-delay decisions, Lil Wayne becoming Michael Phelps’ biggest fan and Ryan Seacrest’s horribly forced “Social Media” segments during the primetime broadcast.
Tyler Clary Live-Tweets 200m Backstroke Gold Medal Win
Until Thursday night.
In what is by far the best use of social media thus far from London -- and quite simply basically just the awesomest thing -- American Tyler Clary, with the benefit of the aforementioned tape-delay, live-tweeted his gold medal victory in the 200m backstroke.
Right now I am completely in the zone, I have never felt so relaxed and prepared to fly!!!
— Scott Tyler Clary (@TylerClary) August 3, 2012
I see that I'm behind Ryan at the 100 but I am only thinking about building into the last 75
— Scott Tyler Clary (@TylerClary) August 3, 2012
All I could think about after I saw that result was my high school coach Kevin Perry who passed away during my freshman year of college
— Scott Tyler Clary (@TylerClary) August 3, 2012
It still hasn't even processed in my head what happened today, so thankful for everyone in my life. I love you all!!!
— Scott Tyler Clary (@TylerClary) August 3, 2012
it should be noted it was 3:40 in the morning London time when Clary was tweeting his race. Other athletes, take note.
For more on the Olympics, check out SB Nation’s London 2012 Olympics Hub.











