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Come Fan with UsFriday, July 17, 2026

Cowboys fans are stampeding to get ‘standing room only’ spaces

James Dator
James Dator has been covering a wide range of sports for SB Nation for over a decade, with a special focus on the NFL.

This has to be one of the weirdest phenomenons in sports. Why the heck are Dallas Cowboys fans stampeding like it’s a Black Friday sale and there’s only one cheap 60” TV in AT&T Stadium?

There is a good reason, believe it or not. Coveted “standing room only” spots. These are first come first served, so fans have a vested interest in running like the world is about to end.

That said, it’s hard to imagine ALL these people only had “standing room only” passes. At least some of these people paid for their seats, they have seats assigned, and the game isn’t for another 1.5 hours (at the time this video was shot), so why run?

There are only a few good reasons you should run en masse like this when stadium doors open:

  1. There’s an amusing bobblehead giveaway for the first 5,000 fans.
  2. Bane has taken over your stadium and is about to blow half of it up.
  3. Your seat isn’t assigned for some ungodly reason.
  4. The pre-game entertainment is incredibly on-point. Note: There’s no evidence this is the case.
  5. You’re a Cowboys fan.

This is a big day, and why that fifth point is probably the case — standing room only or not.

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