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Come Fan with UsSunday, June 28, 2026

No. 12: NASCAR Drivers React To Portrayal In ‘South Park’ Episode

Though the calendar has changed, it’s not too late to look back at last season. SB Nation is counting down its top 15 most-viewed NASCAR stories of 2010 during the first two weeks of January.

During the week before the October race at Southern California’s Auto Club Speedway, NASCAR got a dose of show business that left some people cringing.

The popular Comedy Central series South Park aired an episode titled, “Poor and Stupid.” It was about NASCAR.

In the days before it aired, some in the industry were predicting the worst. As it turned out, there was only one character in the show who tried to make NASCAR look bad; the majority of the episode actually portrayed NASCAR in a positive light.

The show’s creators even included references to drivers such as Danica Patrick (who was killed in the episode), Dale Earnhardt Jr., Jeff Gordon and Jimmie Johnson (who won the fictional race).

Fans were apparently curious as to what the drivers thought of their portrayal as cartoons, which led to this story ranking as the 12th-most-clicked of the year.

Our Most Popular NASCAR Stories of 2010:

15. Instant reaction to Hendrick Motorsports crew chief swap

14. Why Dale Earnhardt Jr. won’t tweet

13. Dale Earnhardt Jr. finishes 16th at Las Vegas

12. Drivers flattered by portrayal in South Park episode

(Nos. 11-1 to be revealed soon)

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