The ascent of Caleb Williams in his second NFL season was dramatic. It was a rocky beginning, working with new head coach Ben Johnson for the first time, but by the midpoint of the season the two had managed to marry Johnson’s exacting passing demands with Williams’ creativity, giving Chicago something truly special.
Caleb Williams tried to trademark his nickname, and an NBA legend isn’t happy
There’s a big-time fight brewing over a nickname.
One way this manifested throughout 2025 was Williams’ incredible ability in the clutch, leading the Bears’ to six fourth-quarter comebacks and six game-winning drives. He started to get the nickname “Iceman” as a result, referring to his cold nature with the game on the line. One problem: The original “Iceman” in sports isn’t happy.
“I’ve been the Iceman for 40-something years,” Gervin said. “I never thought anybody would try to trademark it. He kind of knocked me out the box.”
Gervin garnered the nickname in 1974 after being drafted into the NBA by the Spurs following several successful ABA seasons. Teammates and fans said Gervin’s relaxed, loose play was effortlessly cool — they also noted that no matter how intense a game was, Gervin seemingly never sweat on the while playing basketball, hence the nickname. Between 1977-1982 the Spurs’ guard won four NBA scoring titles, peaking in 1981-82 when Gervin averaged 33.1 points-per-game on 50% shooting on the year. One of the best pure scorers in NBA history, Gervin was a nine-time All-Star, and was named to the All-NBA First Team five years in a row at his peak.
After learning about Caleb Williams’ trademark attempt Gervin has moved to trademark “Iceman” himself. Now it will be up to the United States Patent and Trading Office (USPTO) to decide who gets the nickname. There’s precedent from the USPTO to both award trademarks to the individual who first filed (which would be Williams), but also side with later filings if there has been a longstanding established history of usage (which would side with Gervin).
The battle over who owns “Iceman” is only just beginning.
