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Come Fan with UsSunday, June 21, 2026

Beef ‘O’ Brady’s Bowl, Louisville Vs. Southern Miss: Danceoff Turns Standoff!

While covering the variety of “wacky” events visiting players and fans are subjected to during their bowl weeks is certainly the most reliably entertaining part of college football postseason media coverage, the frivolity rarely extends to include violence. Tragically, players from the Louisville and Southern Miss football teams chose to break that covenant Sunday, during their officially-licensed Beach Bash (click that link; it’s got funny pictures!). A dance contest turned ugly, cutting the afternoon short, and of course the Dougie was involved:

“They started talking trash about us being in Conference USA, [that] we can’t dance… it was stupid. We’ll do our talking on the field,” uttered one Golden Eagle who refused to be identified.
You hear that, Louisville? YOU WILL REGRET SAYING CONFERENCE USA PLAYERS CANNOT DANCE. The real tragedy here is that the event was apparently shut down just prior to the start of the belly flop contest, but the bowl press materials indicate that the afternoon involved a dunk tank, so we suppose we ought to just be happy nobody tried to drown anybody else.
[UPDATE: Card Chronicle has video of the incident.]
The 2010 Beef ‘O’ Brady’s Bowl kicks off at 9 p.m. EST. Browse our complete 2010 college football postseason schedule, and connect with Louisville fans at SB Nation’s Card Chronicle.

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