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Come Fan with UsSaturday, June 20, 2026

What can you buy for the price of one Super Bowl commercial?

Super Bowl commercials don’t come cheap.

gocompare.com

For those not very interested in football, Super Bowl commercials are the solace for the task of watching a three-and-a-half hour broadcast. Even for those who enjoy the sport, oftentimes it’s the commercials between drives which can help a boring matchup remain an entertaining TV experience or take an already exciting matchup over the top.

But just how much does one Super Bowl ad cost?

Clearly it’s a competitive market, as virtually every person in the United States and many throughout the world seem to watch the Super Bowl every year. The price this year is estimated to be about $5 million for a 30-second spot.

So what else could you get for $5 million? Well, A LOT. But for the sake of time, let’s look at a few examples. A big thank you goes to Gocompare for doing the math on this one, as well as providing the images which will be used below:

A lifetime supply of beer

Two-and-a-half million bottles of beer is a mind-blowing amount of booze. For perspective, Anheuser-Busch InBev employs about 150,000 people, so distributing this amount of beer to the employees in its company would provide 16 beers for each individual with plenty of alcohol to spare.

A soda fountain that flows for eternity

That’s 1,500 tons of Coke. Tons. One elephant only weighs between two-and-a-half and seven tons, which means that one could essentially purchase a quantity that weighs about the same as 215 of the world’s heaviest elephants — in soda — rather than paying for one Super Bowl ad.

Chips for all the Super Bowl parties you’ll ever go to

That’s a whole lot of nacho cheese (or cool ranch, if that’s your thing). I don’t have any big scientific facts for this one, but I’m pretty sure a million-plus bags of Doritos would last me the rest of my life. Not having to buy food would be pretty awesome.

(Side note: The genius scientists at Tostitos were able to create a bag which is able to detect alcohol in a person’s breath to remind people not to drink and drive. )

Enough gems to make you the king or queen of Clash of Clans

I used to be a Clash of Clans guy, but I eventually phased the game out of my life by the time I started college a few years ago. That said, I’m still familiar enough with the game to know that 700 million gems in Clash of Clans could probably buy you up to the top (or at least near the top) of the game’s leaderboard. No need to ask your friends to join their clan — now, they’ll all be begging to join yours.

A head start on that Prius dealership you’ve always wanted to open

I could get down with 200 Priuses, just because at this point, the smaller quantities make life easier. Giving Priuses — whoops, sorry Toyota, I mean Prii (yes, Toyota has decreed the plural of Prius to be Prii) — to all of your friends and family would make you the coolest person ever. Or even better: You could just open your own car dealership and start a business!

Enough Skittles to fill a pool

gocompare.com

This is according to Yahoo Answers, but I believe it. Invite Marshawn Lynch to the Skittles pool, and I’m sure you guys will have a great time.

All in all, there are some pretty interesting ways to spend $5 million. Gocompare has a few other examples — a Netflix subscription to last you and your great-great-great-great-great grandkids a lifetime — and it puts into perspective just how expensive a Super Bowl commercial really is.

See More:

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