Instead of doing what they usually do and rolling out some of their more popular designs in women’s sizes, adidas is coming out with specially designed women’s boots. Their new Metallic Shimmer Pack cleats for women will be available in December, and they unveiled them with a slick ad starring USWNT defender Becky Sauerbrunn.
adidas unveils new women’s cleats in awesome ad with USWNT star Becky Sauerbrunn
“We’re nothing like men. We don’t play like them, we don’t move like them, we don’t flop like them.”
THIS is a women’s cleat.
— adidas Football (@adidasfootball) November 29, 2016
The Metallic Shimmer pack. Available December 1. #NeverFollow pic.twitter.com/shI6rxo1bF
Sauerbrunn narrates the video, saying: “We’re nothing like men. We don’t play like them, we don’t move like them, we don’t flop like them.” And so these new boots won’t be available in men’s sizes.
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