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Come Fan with UsTuesday, August 4, 2026

Jim Harbaugh loves the hell out of milk: a years-long history

The Michigan head coach just cannot get enough fine bovine wine.

Jim Harbaugh likes milk. Milk is pretty good!

May 22, 2017

Here he is participating in the creation of a new milk creature.

Oct. 31, 2016

Oct. 12, 2016

After ringing up Rutgers for so many points that a local steakhouse’s discount promotion got out of control, Harbaugh pulled through. He ordered a lord’s goblet of the finest bovine wine, surely after requesting to see the milk list and receiving a recommendation on the best pairing.

Sept. 20, 2016

This one came after being informed Urban Meyer allegedly prefers non-whole milk:

Also:

Sept. 19, 2016

“A strong offensive line of calcium and protein makes stronger bones, which means more production from the kids,” Harbaugh declares in his first milk commercial. “Less sugar means Captain Completion here can fit back into his old armor.”

Nov. 2, 2015

On his weekly radio show:

“I take a vitamin every day,” Harbaugh said on his radio show Monday night. “It’s called a steak.”

[...]

“I truly believe the No. 1 natural steroid is sleep, and the No. 2 natural steroid is milk, whole milk,” Harbaugh said. “Three would be water. Four would be steak.

“(Steak) ... it goes with everything.”

Aug. 6, 2015

Small boy: “How much milk do I have to drink to be big enough to be quarterback?”

Large boy: “Can I give you a hug? I love that you’re thinking about that. Drink as much milk as your little belly can hold. Drink it at all times. It could be chocolate milk. It could be the 2 percent, but the ideal is the whole milk. That’s the ideal.”

April 2015

On Real Sports with Bryant Gumbel:

“I heard that if you drink milk that builds strong bones, and convinced myself that I’ll drink as much milk as I possibly can drink,” him Harbaugh said.

So as a third grader, Jim Harbaugh said he got a job at his elementary school distributing milk to the students. The pay was a free milk every day, plus the ability to drink the milk of the kids who weren’t there or who didn’t want their milk.

“I drank a lot of milk, Andrea,” he says. “A lot of milk. Whole milk, though. Not the candy ass two-percent or skim milk.”

2014

ESPN:

Harbaugh sometimes brings glasses of whole milk to coaches meetings, believing it builds strength. While other staffs slave past midnight, he lets his coaches leave early a few nights a week so they can have dinner with their families; he even once babysat the toddler of one of his assistants so the coach and his wife could have a date. He eats lunch with a different group of players each day to get to know them. He buys cakes on birthdays and has a Will Hunting ability to calculate quickly how many days someone has been alive.

May 2013

On driving the pace car at the Indianapolis 500:

"It's one of life's real memories, great achievements, to be competing in this race, the Super Bowl of racing, just like it is to get to that big game in football," Harbaugh said. "The best of the best competing against each other, everybody wants to see that."

Harbaugh said he relishes his annual pilgrimage back to Indianapolis — for one thing, he can eat at Cracker Barrel and load up on his favorite khaki pants at the same Wal-Mart he shopped at while he was playing for the Colts.

"So many things in terms of tradition, the people, the sport itself, the fact that they drink milk afterward — the trophy is the best trophy in sports. Just so many things," he said. "Every year you think you've seen it all, but this has already started out being the greatest 500 weekend ever."

This is a marvelous story passage. (We once went and field-tested Harbaugh’s $8 khakis.)

January 2013

Appreciating a mentor by praising his providence of the powerful life elixir:

Jim starts his explanation of the bond with Bo [Schembechler] by saying the coach “provided our family’s father with a job, put milk and food on the table and a roof over our heads.”

2009

While recruiting future NFL linebacker Trent Murphy:

Former Stanford coach Jim Harbaugh convinced Murphy he'd fit perfectly as a pass-rushing outside linebacker in his 3-4 defense. During his visit to the Murphy household, Harbaugh spent time playing chess on the living room floor with Murphy's siblings and grabbing milk out of the refrigerator for them to prolong his pitch.

The milk, as always, worked.

And finally

"Indianapolis is the Land of Milk and Honey. If I could ever go back, I will because I love the people there," he's been quoted as saying by a former NFL teammate.

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