The 2018 Alamo Bowl between Washington State and Iowa State was a fun WSU win. It was so fun that some fans inside the Alamodome found a scarcity of beer.
The Alamo Bowl says it did not run out of Busch Light, despite ISU and WSU fans’ efforts
There was a limited supply of Busch Light remaining after the game, according to the bowl.
Kirby Lee-USA TODAY Sports
Some Iowa State fans in attendance had told us the stadium ran out of Busch Light during the game. The bowl says that’s not the case, at least not stadium-wide:
It made good sense that Iowa State and Washington State fans would do a number on a game’s beer inventory. Our Iowa State blog is named “Wide Right & Natty Ligh”t for a reason, WSU fans once drank a plane to Vegas dry and shut down an Auburn bar. Last year when Iowa State played Memphis in the Liberty Bowl, Cyclone fans apparently drank the city out of Busch Light, leading to this year’s storyline.
Fans took to Twitter to complain about the lack of Busch supply:
Even before the game started, this was an issue:
At one point, the Busch vendor appeared to be trying to restock:
Before this game even kicked off, Busch Light deployed a “Busch Man” who promised that Cyclone fans wouldn’t have to worry about the supply running out:
Anheuser-Busch is ensuring their customers have a piece of home with them in Texas by dispatching the “Busch Guy,” from the beer commercials, to quench cravings in the Alamo City.
”As Iowans descend on San Antonio to watch their team compete in the #ValeroAlamoBowl, Busch Guy is heading south alongside them to ensure that not a SINGLE fan is forced to go without their cherished beer of choice,” the company said in a news release. “The Busch Light Response Team has packed Busch Light to the gills in distribution warehouses around San Antonio, stocked more bars around the stadium than ever before, AND planned a secret reserve on hand just in case.”
Oh yeah, and earlier in the week this happened:
So, Busch Light was a big deal at this game.
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